Project information
- Title:Data analysis on sales data and customer segmentation
- Category: Data analysis
- Project URL: Data analysis on sales data and customer segmentation
Details
- Analyzed sales data from 2017 to 2021, covering various countries and age groups. The dataset included detailed information on unit price, cost price, profit, and revenue for each sale across different product categories.
- Identified trends and patterns in sales over the years.
- Conducted customer segmentation based on age groups to target specific demographics.
- Explored the impact of different product categories on revenue generation